How Google My Business Can Get You More Customers in 2022

Google is the world’s largest search engine, with more than 3.7 billion Google searches each day. Nearly half (47%) of those are by people seeking local information. In 2021, 99% of consumers surveyed had used the internet to find information about a local business in the last year. Creating a Google My Business (renamed to Google Business Profile in 2021) is…

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On-Page SEO: The Initial Framework

Looking up at house in the framing stage of being built, with blue sky behind it, an analogy for early on=page SEO work in building a website

Introduction to On-Page SEO Welcome back to our series on search engine optimization fundamentals. This article will build on concepts covered in SEO Basics by diving deeper into on-page SEO. First off, a quick review. On-Page SEO (sometimes called on-site SEO) is the optimization of an individual web page by correctly using all the elements on the web page (like the…

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SEO Basics: A Foundation For Web Traffic

Hand presenting SEO tag with infographic elements

I talk about search engines a lot these days. It is a topic everyone can relate to because most of us use them daily. I’ve discovered, however, that there are significant gaps in peoples’ understanding of how they work and what it takes to get a website to the top of the rankings. This article…

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